It Takes a Community to Ensure Inclusion, Tolerance, Adaptation and Collaboration


#ITAC (It Takes A Community) is a worldwide campaign initiated by the GFMD Ad Hoc Working Group on Public Narratives on Migration, which is a multi-stakeholder initiative to promote a balanced and evidence-based public narrative on migration.

The working group is co-chaired by the Government of Canada, the Government of Ecuador and the GFMD Mayors Mechanism, and brings together national governments, cities, businesses, civil society and international organizations. For the full list of members, please consult the GFMD website.

The first phase of the campaign started in 2020 and included specific activities around International Migrants Day in 2020 and 2021, as well as dedicated stakeholder take-overs organized by the different GFMD Mechanisms and youth.

The take-overs leveraged a broad range of platforms and content types, with activities including live-streamed chats, a photo series featuring impactful quotes, and various social media “challenges.” They highlighted diverse perspectives about the benefits of migration and the importance of fostering a balanced narrative.

The first phase of the campaign was made possible with support from all working group members, with particular thanks to the Co-Chairs of the working group, as well as the three GFMD Mechanisms (Mayors, Civil Society, and Business), the Migration Youth & Children Platform, and the International Organization for Migration, who led stakeholder take-overs and contributed in-kind support to the campaign.

We would also like to thank those who provided additional financial contributions to the campaign, such as:

  • Government of Canada
  • United Cities and Local Governments, through the MC2MC Project

This campaign was also possible thanks to the footage courtesy of Welcoming America, City of Mechelen, Talent Beyond Boundaries and the International Organization for Migration (IOM).

The second phase of the campaign will start in 2023 and will expand ITAC’s capacity to promote balanced narratives on migrants and refugees through virtual dialogues with migration and protection experts, public live chats on social media platforms, and partnerships with influencers. The campaign will be both global and regional in scope, with a particular focus on Central and South America.